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Overview
The Act-On Marketing Service gives you all the tools you need for your online marketing programs.
With an amazingly easy-to-use interface and a database that automatically consolidates, profiles and segments all your marketing data,
the Act-On platform lets you focus on the big picture without getting caught up in the idiosyncracies of different niche tools from different vendors.
When all your tools are designed to work together, as ours are, you can use criteria like
"find everyone with a title of VP in NY, NJ, CT or MA who has attended at least 1 webinar and has also visited the Pricing page on our website in the last 60 days"
to identify the best prospects for your sales and marketing projects.
Easy To Get Started
The Act-On service de-mystifies online marketing, and makes things accessible and approachable for your entire team.
Built for the marketer rather than the web developer, the Act-On service does away with the need to know HTML, CSS, or Javascript coding.
Instead, just about anyone can create professional campaign content, deploy outbound and inbound marketing campaigns and generate
reports, all without any support from IT.
Our pricing puts the Act-On service well within reach for all marketing departments.
We are so confident of our value proposition that we invite you to use the service month to month,
and to cancel any time you want without incurring any penalties.
Enterprise Class Platform
The Act-On platform gives you the same kinds of capabilities used by marketing departments of Fortune 500 companies.
Developed by a team with deep domain expertise, the Act-On platform represents the 3rd iteration for the key architects.
It incorporates a decade's worth of experience in building and operating high traffic on-demand platforms, and feedback
from over a thousand customers during that period.
The components of the Act-On platform integrate very nicely with the
two most important enterprise applications in sales and marketing departments -- WebEx and Salesforce.com.
If your enterprise has made a commitment to either (or better still, both) of these applications,
Act-On can take your sales and marketing teams to a whole new level.
If you are a larger enterprise, and you have an experienced IT staff that wants to integrate your in-house business data and processes
with your Act-On marketing account, we have a very extensive and well-document SOAP-based API that provides complete access to all the
elements in your Act-On account.
Scales to Your Needs
So, whether you are just getting started with e-mail marketing, forms and landing pages, or you are looking to
upgrade your lead generation programs with advanced techniques like lead nurturing and lead scoring, the Act-On Marketing Service
offers a straightforward way to get it done.
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